Cyber Bullying Advertising Campaign - 'BRAVE.'

Campaign against Cyber Bullying. ‘Cyber Bullying’ is an issue that has risen over the last few years due to the high amount of social media and technology being used. A recent statistic says “Bullying victims are 2 to 9 times more likely to consider committing suicide.” Cyber Bullying is taking over our lives too much and needs to be stopped. My campaign was created to make the public more aware of going online and warn to protect themselves from future issues and threats. The advertising posters and the identity which follows shows experimenting with factual information and manipulating photographic images in a dramatic way. The glitch effect I have created is a new way of conveying the message of how victims feel being affected and their daily life by being targeted online.